Our Brand Guideline
Logo version
The Axtraction.ai logo features a bold red "AX" brandmark paired with a modern "AXTRACTION" wordmark, creating a unified visual identity that is both striking and versatile across light, dark, and transparent backgrounds.
Clear space
Always maintain the integrity of the logo by ensuring clear space around it.
Color palette
Brand color
WHITE
HEX: #FFFFFF
JET BLACK
HEX: #252525
BRIGHT RED
HEX: #D92627
Barlow Regular
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
Barlow Regular
Barlow Medium
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
Barlow Medium
Barlow Semibold
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
abcdefghijklmnopqrstuvwxyz
1234567890 @#$^&*()
Barlow Semibold
What to avoid
Always use the Axtraction Ai logo in its original state. These examples illustrate various violations of the rules:
1. Don't recolor the logo
2. Don't rotate the logo
3. Don't add anything to the logo
4. Don't skew the proportions